Dot Commerce
Back to case studies

Shopify • Education / Toys

How we built Headu's Shopify product experience around offers

Headu needed a from-scratch Shopify store with advanced product pages, bundle and BOGO promotions, and offers that carry cleanly into the cart drawer and checkout. We built the full experience.

Bundles & BOGO
offers wired into the cart
Shopify store buildBundles & promotionsCart drawer integrationVisit the live store
Headu Shopify storefront

The challenge

Headu came to us for a store built from scratch, and the product experience had to do more than list products. They sell educational toys, and the catalog needed advanced Shopify functionality: bundles and promotions like "Buy One Get One Free" and "Buy Two Get Two Free," with those offers reflected accurately in the cart drawer before a shopper reaches checkout. The goal was a complete, user-friendly, conversion-optimized product experience, not a basic theme setup.

What we did

We built the full store, with the product page as the centerpiece:

  • Developed the complete storefront, including product pages with all the required sections.
  • Used metafields and metaobjects to make products flexible and customizable.
  • Built bundles and promotional offers wired directly into the cart drawer, so a "Buy One Get One Free" or "Buy Two Get Two Free" deal is applied and shown correctly.
  • Ensured real-time add-to-cart updates, so the cart always reflects the right bundle or offer.
  • Optimized layout, responsiveness, and UX for an intuitive add-to-cart flow.

The results

  • A complete, from-scratch Shopify store, ready for D2C operations.
  • Bundles and promotions that carry accurately from the product page through the cart drawer and into checkout.
  • An intuitive, responsive product experience built to convert.

More case studies